Borrower Insights Survey – 2019


Ellie Mae conducts its annual “Borrower Insights Survey” (BIS) to better understand the perspectives of consumers when it comes to the mortgage process, with the goal of providing better insights to improve the overall digital mortgage loan process and ultimately fund a loan. The survey of 2,000+ renters and homeowners aims to provide unique insights to supplement Ellie Mae’s already strong arsenal of data that helps redefine what the “digital mortgage experience” means to consumers, and how lenders can best build customized relationships with each unique borrower through a combination of high-tech and human touch offerings.